April 21, 2021
Paradigm Shift . . . The Digitalization of Fashion and Film

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Techie . . . we have all heard the term. It’s short for Technology. Recently, we have been focusing on educating the small business community to the value and necessity of entering the “Virtual” world with their marketing and communications and now, two of the largest market sectors of that sphere of influence have jumped in headlong to create a Paradigm Shift within the Fashion and Film Industry at large. Right now, addressing the Fashion industry and their dilemma of the Big Box/Department Store closings and many on the “Bubble”, where are the Fashion Designers and Manufactures going to be able to put their creations on “the rack” for consumers to view, try on and eventually purchase? Now to the film industry. Regal the largest owner of digital movie screens in the world is and has been shut down since the beginning of COVID19. Moviegoers have not been able to buy a bag of popcorn and a box of candy and enjoy Hollywood Wide Screen for well over a year . . . Regal has filed under the current bankruptcy laws and is surely on the “Bubble” themselves. What IF this pandemic NEVER allows Hollywood to be Wide Screen EVER again. Is there a solution? Today I will be interviewing those who are in the KNOW and are addressing these problematic areas of concern in both the Fashion and Film industries. You are going to be surprised from what source this incredible talent has emerged and more importantly the tenacity of the intent to see it realized for the benefit of both the industry and the consumers who enjoy the end results. We will find out what bridge they have created to take us into the future!