May 4, 2012
TRUSTED ADVISOR STATUS - the essential ingredient in the journey to transforming your sales results

I was once working as a sales manager and the largest opportunity in my region was tied up in a long term contract. However, I met and kept offering advice to the contract owner, expecting nothing in return. One day a call came in. 'Chris our supplier has gone bust - come in now'. I was 300 km away heading in the opposite direction! When I arrived my heart completely sank - my main rival was already there, however, they were walking towards me. 'Take a good look at this man, you could learn a lot from him' and he asked her to leave. I had inadvertently established 'trusted advisor status' and that year it won me a fabulous sales award. Such an important topic meant I wanted a leading global expert to do it justice. Bob Nicols Jr is that person and he will show us how to consciously and consistently achieve trusted advisor status and transform our sales results. Whether you are a one person business or a large sales organization, apply Bob's wisdom and be more to achieve more.