The Soul of Enterprise: Business in the Transformation Economy

The Soul of Enterprise is designed to champion the insight that wealth is created by intellectual capital, a product of the inexhaustible human spirit.

Wealth is above all an accumulation of possibilities. These possibilities lie hidden in the womb of the future, waiting to be discovered by human i...

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March 13, 2026

Episode 578 - Stop Managing Minds Like Hands - Knowledge workers aren't paid for hours!

In this episode, Ron and Ed explore a distinction that Peter Drucker saw decades ago but many organizations still struggle to grasp: knowledge workers are fundamentally different from service workers — and managing them the s...

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March 6, 2026

Episode 577 - The Profitability Breakthrough: 11th conversation with Joe Woodard

For the eleventh time (because apparently we're not done yet), Ron and Ed welcome back Joe Woodard to talk about The Profitability Breakthrough , the live workshop they'll be leading together in June. This episode goes beyond...

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Feb. 27, 2026

America at 250 - Part 1: Illiberal Temptations and Enduring Truths

As America approaches its 250th anniversary, Ron and Ed examine three essays that converge on a single question: What actually sustains a free society? Drawing on Dan McLaughlin's warning to "Resist the Temptation of Woodrow ...

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Feb. 20, 2026

Episode 575 - Update on the Direct Primary Care Model - Interview with Dr. Paul Thomas

On this episode of The Soul of Enterprise , we welcome back Dr. Paul Thomas, founder and CEO of Plum Health Direct Primary Care . Since his last visit, Plum Health has expanded to multiple locations, added new physicians, and...

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Feb. 13, 2026

Episode 574 - One Thing 2026

Inspired by A.J. Jacobs' appearance on Russ Roberts' EconTalk , Ron and Ed have continued their annual tradition of keeping a "One Thing" journal—capturing a single idea each day that sparked insight, curiosity, or reflection...

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Feb. 6, 2026

Episode 573 - The Pricing Briefing for 2026

In this pricing update, Ron and Ed take the pulse of what's happening right now in the world of pricing. From shifting market conditions and inflation narratives to how organizations are responding—or failing to respond—to ec...

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Jan. 30, 2026

Episode 572 - The Transformation Economy: Third interview with Joe Pine

We're joined by Joe Pine on January 31, just days before the release of his long-awaited new book, The Transformation Economy (February 4, 2026). For longtime listeners, this conversation will feel both familiar and bracingly...

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Jan. 23, 2026

Episode 571 - Best Books of 2025

It's time again for our annual Best Books episode, where we sift through a year's worth of reading (and in some cases listening) and surface the works that actually mattered. Not necessarily the buzziest, the newest, or the m...

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Jan. 16, 2026

Episode 570 - From Leo XIII to AI: Ethics Applied for a New Era - Interview with Father Vincent DeRosa

Join Ron and Ed as they sit down with Father Vincent DeRosa for an eye-opening conversation on the enduring relevance of Catholic social teaching in today's rapidly evolving business landscape. Together, they dive deep into R...

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Jan. 9, 2026

Episode 569 - 2025: The Year in Review

In this annual tradition, Ed and Ron look back on 2025, unpacking the year's most impactful trends, business transformations, and economic shifts. From breakthroughs in AI to evolving tax regulations and the latest developmen...

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Dec. 19, 2025

Episode 568 - Off the Cuff: Fifth Conversation with Greg Kyte

Ron and Ed welcome back Greg Kyte — yes, for the fifth time — because he keeps showing up with something new (and we keep letting him). Greg's accounting resume is full of the usual letters (CPA, MBA), but his actual story is...

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Dec. 12, 2025

Episode 567 - Break the Mold - Second interview with Alan Whitman

Ron and Ed welcome back Alan Whitman , former CEO of Baker Tilly and author of the new book Break the Mold . In his second visit to The Soul of Enterprise , we will talk about this book and the mold around the CPA profession....

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