Episodes
May 14, 2019
Why Businesses should Think Like An APP
Consumer insight is one of the most powerful tools marketers and publishers can hold. Discovering where your audiences are, and their interests and habits can not only allow you to talk to them in the right manner, with the r...
May 7, 2019
Promoting Diversity in the Digital Sector
The ‘digital Sector’ is an umbrella term that covers a wide variety of industries – all having a big impact on the way that we live, work and play. Companies that create digital products or are involved in digital advertising...
April 30, 2019
Connecting African SMEs with the Digital World
As part of our series on the Middle East and Africa, this episode explores the digital opportunities in East and West Africa. Africa is on the verge of massive digital disruptions with the explosion of mobile, the increase of...
April 9, 2019
Why more women are not in the C-suite
We still do not have enough equality in the C-suite. It does not matter how we cut the numbers they are just not there, and the question is why? One of the answers could be that we are all still living with unconscious biases...
April 2, 2019
How Big Data and Technology are shaping our future
When are artificial intelligence and big data going to achieve traction within Fortune 1000 corporations? We think It actually already has. In 2018 NewVantage partners’, conducted an annual executive survey on AI and Big Data...
March 26, 2019
Striving and succeeding despite change and challenge
Globalization is very often thought of as a new phenomenon, but it isn't. It is simply the contact between diverse individuals and it actually began when prehistoric wandering tribes settled and integrated themselves into mor...
March 19, 2019
Helping Start-Ups beat the Odds and Succeed
We’re used to thinking of start-ups as primarily high-tech innovation companies and geographically located in Silicon Valley, but that has changed. First, start-ups have gone global with Hubs popping up from Tel Aviv to Toron...
March 12, 2019
How a Good Memory can be your Greatest Business Asset
In ancient times the ability to memorize was a considered a magical skill --sometimes even thought of as mystical and it was essential to the passing down of stories, legends, history, and taboos and laws. It was used as a ba...
March 5, 2019
Innovation and Social Responsibility in the Cannabis Industry
With the lifting restrictions on cannabis, many say that the current “green rush” will actually have even more impact on the economy than the reintroduction of alcohol in the 30’s. But it is not that easy to grasp the entrepr...
Feb. 26, 2019
What is Best Practice AI?
Artificial intelligence (AI) is changing everything. It is merging our personal lives with our business lives as devices learn more about us and location-based intelligence always knows where we are and what we are doing. We ...
Feb. 19, 2019
The Digital Presence of Small Businesses in Europe and UAE
Digitalization is happening at all levels of the economy and it is impacting small and medium size businesses (SMB’s) as much it impacts enterprise companies. The challenge is that SMB’s do not always have the same digital re...
Feb. 12, 2019
Digital Marketing Opportunities in The Middle East and Africa
There is no place in the world where digital marketing is changing and advancing so fast as in the Middle East and African (MEA). In preparation for our LOCALCOMM SIINDA event, to be held at Google Headquarters, March 6 & 7 i...
Feb. 5, 2019
Digital Marketing Agency or Client here are the keys to success
Traditional marketers and business owners think that the word 'digital' in digital marketing is simplistically taken to mean 'our website' or 'our Facebook page' and this thinking limits the scope and opportunity that digital...
Jan. 22, 2019
Cyber security, why it is no longer an option but a must
We were shocked when Equifax announced that 143 million Social Security numbers were compromised. Amazon and Walmart have had customer passwords leaked online. These are only the big breaches that we hear about, but there are...
Jan. 15, 2019
The Emergence of the Freelance WORKFORCE
We are in the 4th Industrial Revolution and we are facing rapid change in the way we work and the kinds of work we do. Our workforce is experiencing more changes than ever before, with economic transformation driven by new te...
Jan. 8, 2019
The path to real thought leadership
Thought Leadership is all about having the answers to the biggest questions on the minds of your target audience. It is about sharing a unique perspective on topics relevant to certain audiences. Thought leadership becomes ef...
Dec. 18, 2018
Helping women owned businesses in Africa succeed
A Supplier Gender Diversity program is a proactive business program which encourages the use of gender neutral supply chain selection and promotes women owned businesses. This is important because women-owned business enterpr...
Dec. 11, 2018
Helping female entrepreneurs succeed with Lara Morgan
On paper, things have never looked better for female entrepreneurs. In fact, more than 11 million U.S. firms are now owned by women, employing nearly 9 million people and generating $1.7 trillion in sales, according to 2017 d...
Dec. 4, 2018
Reaching the next level of leadership with Scott Eblin
Leadership is the most influential and critical element in business. Effective leaders have the necessary tools and skills to inspire and impact their teams allowing firms to run competently and smoothly. But there are differ...
Nov. 27, 2018
The legal considerations surrounding The Internet of Things
The power of the web has affected more than just the way we communicate and the vast access to information we now have, it also carries with it a variety of legal issues. These issues are o related to intellectual property co...
Nov. 13, 2018
How AI is supporting network marketing and sales
The Network Marketing and Direct Sales profession hit a new record in 2016 with $184 BILLION in global sales and in 2018 it is one of the fastest growing industries. It has become the new marketing method with intelligence, u...
Nov. 6, 2018
Inspiring Leadership with Liz Walton, VP Marketing Yext
The new trend shaping the future of marketing is the notion of Purpose. Influential marketing leaders say that becoming more focused on purpose-driven marketing will help increase business because both businesses and consumer...
Oct. 30, 2018
How can proper business etiquette propel your career?
Business Etiquette is a set of rules by which we conduct business. Essentially, business etiquette enables a company to function smoothly in its interactions with other businesses, its own employees and the general public, al...
Oct. 23, 2018
Your choice in Peers can be the road to success
“Show me your friends and I will show you your future” Mark Ambrose. We all have friends, peers and associates that are part of our everyday life. Very often they provide us with support, they motivate us and give us a sense ...