Episodes

The power of the web has affected more than just the way we communicate and the vast access to information we now have, it also carries with it a variety of legal issues. These issues are o related to intellectual property concerns, copyright, trademark, privacy, and more, particularly in the context of doing business on the Internet. Authorities are seeking to apply new laws in traditional ways that expand the legal control over the connect world, but they are facing many challenges due to the ...

The Network Marketing and Direct Sales profession hit a new record in 2016 with $184 BILLION in global sales and in 2018 it is one of the fastest growing industries. It has become the new marketing method with intelligence, using AI to match buyers and sellers. Network marketing is no longer just a way to sell products by putting feet on the street. It is much more, and spans across industries form movies to organic products. It has even penetrated the SMB market. As digital marketing channels c...

The new trend shaping the future of marketing is the notion of Purpose. Influential marketing leaders say that becoming more focused on purpose-driven marketing will help increase business because both businesses and consumers are demanding it. As marketing becomes more purposeful with an increased focus on customer experience, engagement, right time marketing and technology changes such as AI, it needs visionary leadership. Visionary leaders are builders, working with imagination, insight, and ...

Business Etiquette is a set of rules by which we conduct business. Essentially, business etiquette enables a company to function smoothly in its interactions with other businesses, its own employees and the general public, although today it has taken on new dimensions. In this global environment, we need to pay attention to the subtle differences in behaviour that lie behind proper etiquette. What is acceptable in one culture may not be acceptable in another, even though the foundation of proper...

“Show me your friends and I will show you your future” Mark Ambrose. We all have friends, peers and associates that are part of our everyday life. Very often they provide us with support, they motivate us and give us a sense of community, but if we do not surround ourselves with the right people, it can also affect us negatively and hold us back. Speaker Jim Rohn says “You are the average of the 5 people you spend the most time with” and if these people are not helping you focus in the direction...

If we really want to break down the boundaries and have diversity in all industry sectors, we had better start reversing the trends, and one of the most difficult sectors to do this in is technology. The number of women that tech companies employ has declined from 37 percent in 1995 to 24 percent in 2016, and this trend should really be going the other way. There are many reasons why this industry belongs at the top of the list of industries that do not promote and, in many instances, do not hir...

Influencer marketing has gotten big in the past few years, but what is it about? It is the process of leveraging existing social media influencers—people who carry a strong reputation with a large number of people in a given niche—by having them endorse your brand, support your content, or co-create content with you and your brand. In 2017 research showed that 39% of marketers were increasing their marketing budgets for 2018, with 86% of marketers integrating some kind of influencer marketing in...

Powerful partnerships are the key to improving sales revenues, margins and profits. They are also the best way for you to exponentially increase your business success and grow you company. Partnerships help you increase market share, get more qualified leads, give differentiation & a competitive edge, gain and Close ratios and margins. But partnerships are also difficult to form. Finding the right partner and getting to a win-win position is a lot about identifying the right partner, finding out...

The world is no longer obsessed with the Millennial Generation. Today we are more concerned about understanding Generation Z, and the two are different. Although the two generations share the same affinity for technology, a better understanding of Global culture and both generations have endless opportunities, they do not always share the same concerns and values. Understanding this is important for leaders and educators. Generation Z may be the next generation that really has a great impact on ...

In 2015 CBS news reported-- according to a government study-- 1 in 10 adults in the workforce have either an alcohol or drug addiction problem. In 2016, Quest Diagnostics analysed 10 million workforce urine test results and noted an increase across the board for cocaine, marijuana, and methamphetamines meaning employees were using more drugs. The Drug Testing Index statistics in 2018 are constantly revealing the increase of drug use in the workplace and the on-going threat drugs pose to workplac...

Small and Medium size businesses (SMBs) want to stay ahead of their competition, but do not always understand how to do it. Digital marketing, although very effective, is confusing and time consuming for the SMB. While most local businesses have some kind of presence on the web, they seldom understand that poor presence is almost like having no presence at all. And because SMBs do not have huge marketing budgets, much of the digital marketing is done by non-professionals, leaving a gap in their ...

Today’s organizations and leaders are focused on doing things effectively and producing good financial results. We have created a competitive world where only business counts and the individual is lost in the process. The result is very often dysfunctional behaviour by leaders, a lack of respect for business partners and customers and certainly no sense of deeper purpose at both the individual and organizational level. This is why development plans in corporations are very often hard skill based...

Privacy is dead, right? Facebook knows everything about us, LinkedIn has our entire careers documented and consumer behaviour shows, that people just don't care about privacy, no matter how much they complain about it. Research shows that most U.S. adults — 60 percent —claim they care about privacy but will barely lift a finger in an effort to preserve it. Regulations such as the EU’s General Data Protection Regulation that went into effect in May of this year will to go worldwide. Why are gover...

State of Women-owned business reports that in the USA alone, there are an estimated 11.6 million women-owned businesses that employ nearly 9 million people and generate more than $1.7 trillion in revenues. Even with the growth in women owned businesses, these businesses are having difficulty competing for corporate and government contracts and earning less than 1% of the money spent by these organizations. They are simply not getting their share of the contracts. But at the same time, corporatio...

Communication is not just about the words we speak, it is also about the questions we ask, how we listen and the body language we use. We give off thousands of unconscious signals through our body language that help others learn instantly and instinctively something about ourselves, which normally ends in a judgement, very often what we call a first impression. A huge part of the judgments we make are VISUAL. Studies have suggested over 50% are VISUAL, and that is why body language, our expressi...

Unfortunately, fewer women are interested in participating in the digital sector, be it higher education, jobs or entrepreneurship. The recent study conducted by the European Union demonstrated that only 24 out of every 1000 female graduates study ICT related subjects - of which only six go on to work in the digital sector, therefore widening the gender gap in digital. The statistics in the USA and other countries are not that much different. But there are strategies to reverse this trend, and t...

According to OECD Better Life report, the Danish have a better work-life balance than any other country surveyed. Danes also rank above average in other areas like environmental quality, civic engagement, education, skills, jobs, earnings and general well-being. And when it comes to Gender Diversity, they are in the Top 5 for Gender equality, with both men and women working, and very often in high-level jobs, but they are able to balance this with a great work-life balance. According to the Dane...

We are moving from an industrial era to a pure digital era where AI will play a role and these changes are coming at us so fast and furiously that we do not have time to think about them. In such a short span of time, technology has created new social norms, new human behaviours, new business models and new ecosystems. We as individuals, have also developed digital profiles, defined by the technological touch points we engage with every day. These touchpoints produce data that relates to predict...

The UK, Germany and the US are leading the percentages of online retail sales. For consumers around the globe the most well-known form of eCommerce is business-to-consumer, which includes online retail or online shopping. It is predicted that online commerce will reach to 4.48 trillion US dollars by 2021. In Asia e-retail sales accounted for about 13% of all retail in 2017. As more and more businesses are moving to e-commerce enabled platforms, it remains that only 26% of local business engage i...

In the business and cultural world, individuals and organizations create, innovate, come up with new ideas and create new experiences for us every day but this Innovation and creativity would not happen if we did not have intellectual property laws. Intellectual property protection (IP) is important to fostering innovation and encouraging creativity. Without the protection of ideas, businesses and individuals would not get the full benefit of their inventions and creations and this could stifle ...

Today, even though we are seeing more and more women starting businesses, there continues to be a shortage of capital for women when they do. In 2017 only 2.2% of the Venture Capital money available went to women, even though women founded 17% of the start-ups. But even the number 17% is too low a number, we need more women starting businesses. But the struggle is not only in entrepreneurship. While women continue to be key players in the workforce and it is hard to find an organization that has...

The late Millennials, and Generation Z, are shaking up the workforce, they are changing purchasing channels, customer service expectations and they have developed what we call a sharing society, but at the same time, they have the reputation for making some of us from other generations crazy. There have been numerous books written about the new generations, seminars how to integrate them into the workforces, but it is seldom we have the opportunity to hear advice straight from the horse’s mouth....

The hiring process has transformed dramatically over the years, in large part due to technological advancements. Beyond just the rise of the internet, tools like video interviewing and interview scheduling software have helped to streamline the hiring process, saving both time and money and making a hiring manager’s life much easier. Before social media and the internet, a person looking for a position would send in a resume, and if they wanted to draw attention they used tricks like sending the...

You're sitting in a meeting or conference staring at the face of someone and you want one thing and they want something entirely different. It occurs to you that neither party is going to get what they want. Negotiating is not getting what you want or giving in to what the other party wants. It's not an 'either/or' situation. It's about having both parties walk away satisfied. You really need a pre-determined approach or prepared plan of action to achieve a specific goal or objective and to pote...