Episodes
March 7, 2023
SMEs-Improving Performance through an effective App Strategy
In 2010, Tech magazine reported the boom of the App culture. Today it is not a culture but a way of life, but it is not only for end-users or B2C and B2B situations. B2B mobile apps make work management and tracking easy and ...
Feb. 28, 2023
Innovation and transformational management in the public sector
What can the private sector learn from the public sector? Lots We often talk about management practices, organization management, process efficacies, and how to make companies more customer-oriented, efficient, inclusive --ul...
Feb. 21, 2023
Building the right roadmap for evolving organizations
Any organizational infrastructure must anticipate a rapidly changing world where technologies, politics, company, and employee needs will differ from today. We learned this three years ago as we got tossed into a virtual worl...
Feb. 14, 2023
Reshaping Digital Advertising -Trends and Predictions
Debriefing is essential for identifying errors, reviewing trends, improving communication, reviewing performance, and providing data to help predict future performance, change, and expectations. It also helps form strategies ...
Feb. 7, 2023
Helping Startup Ecosystems Thrive
Startups are essential because they drive economic growth. They are the source of new jobs, products, and services. They drive innovation and create wealth, and today most founders have spouted from the generation of the mill...
Jan. 31, 2023
Two Words at a Time: Simple Leadership , Giant Leap Consulting
What defines leadership today in this unpredictable world? We can examine leadership styles from around the world, which vary, but there is always a similar foundation and framework, even if the focus has changed over the las...
Jan. 24, 2023
No Business is too small for Digital Marketing
Most people agree that the foundations of digital marketing skills are not hard to learn. However, it can be challenging to master those skills and put them to practical use in a digital marketing campaign. Most large compani...
Dec. 27, 2022
How agencies can grow in scale and while supporting SMBs in 2023
As we close 2022, we reflect on the digital marketing landscape of SMBs and how it has changed in the last twelve months. More importantly, we look at the opportunities for SMBs in 2023. How business models are changing, what...
Dec. 13, 2022
What consumers want and what SMBs need to pay attention to!
As 2022 ends, it is time to take stock of what matters to businesses and consumers. What matters today in December 2022 differs from what mattered to us in January of this year. For example, in January, consumers were looking...
Dec. 6, 2022
Developing Great Corporate Culture in the Hybrid Work Environment
When you look at culture in the sense of communities ( nations, groups), It is a vital determining factor of how that community reacts, responds, and grows. Culture plays a significant role in the lives of everyone in a commu...
Nov. 29, 2022
"Talkin bout my Generation"- Embracing todays generational mix
In 1965, the rock band The Who released Talkin bout my Generation which expressed the difference between generations. Peter Townsend, the songwriter, was experiencing the disconnect between himself and his parent's generation...
Nov. 22, 2022
Understanding SEO-How to make sure your company is seen online!
SEO--- another acromion we hear all the time and use it in a verity of ways, but you can’t fully appreciate the value of SEO without an understanding of what it is. SEO really is. It’s the complex practice of increasing the q...
Nov. 15, 2022
Stimulating Growth through Private Equity
The term Private equity evokes all kinds of reactions. Private equity firms have reputations ranging from aggressively good to aggressively bad, depending on which chair you sit in, but they can increase a company's value. Th...
Nov. 8, 2022
Riding the wave : Social media for Small & Medium Businesses
According to data gathered by SCORE, 77% of small businesses use social media to help build brand awareness, facilitate customer service, and increase revenue. For example, data from Meta shows that 83% of Instagram users say...
Nov. 1, 2022
Redesigning Work: Transforming Your Organisation Post Pandemic
Our work environments were evolving before the pandemic, but when the pandemic hit, everything changed. As a result, companies are obligated to completely rethink their work environments, processes, and employee relations. Ne...
Oct. 25, 2022
Managing Your Career Journey-Challenges and Opportunities
Career development is the short-term actions that on takes to learn a skill, fine tune a strength or development a weakness. Career growth refers to the big picture, the overall progress of someone’s professional life. It is ...
Oct. 18, 2022
The Growth of Local Business' Online Presence in Europe
According to Shopping Local Research 2022, 78% of consumers use the internet to find information about local businesses more than once a week (up from 69% in 2020). However, 21% of consumers use the internet to find informati...
Oct. 11, 2022
Where is the General Data Protection Regulation ( GDPR ) Today?
Since May 25, 2018, the General Data Protection Regulation (GDPR) has harmonized the rules on the processing of personal data, both private and public, across the Europe. Similar regulations have since popped up worldwide, wi...
Oct. 4, 2022
The Future of Workplace Fear-Human Instinct & Digital Transition
Our guest podcast guest says, People who discuss digital transformation often focus on new technology with a presumption that the working population will embrace it enthusiastically. But human beings are still instinctively d...
Sept. 27, 2022
Scaling AI -How it can benefit both businesses and consumers
Scaling artificial intelligence (AI) across industries, enterprises, and even small and medium businesses can create an excellent competitive advantage, but it’s not enough to invest in cutting-edge technologies and algorithm...
Sept. 20, 2022
Developing a Security Culture that Reduces Risk All-around
According to the team at the Belfer Center for Science and International Affairs at Harvard's Kennedy School, the most powerful cyber countries in the world are as follows: United States, China, UK, Russia, Netherlands, Franc...
Sept. 13, 2022
The importance of Customer Feedback - Beyond Ratings and Reviews
The voice of the customer plays a critical role in today's competitive markets. It does not matter if it is customer feedback on a product, service or individual; when companies do not get feedback, they cannot improve custom...
Sept. 6, 2022
Developing a Talent-Centric Organization
Talent management is about how employers recruit and develop a workforce that is as productive as possible and likely to stay with their organization long term. When implemented correctly, this process can help improve the bu...
Aug. 30, 2022
Finding the right tools to support sales and the customer journey
Sales and the customer journey. Are we giving salespeople the right tools to help them succeed? Years ago, sales were about pushing the customer in a direction and convincing them to buy. Today it is about discovering the cus...