Episodes

Oct. 30, 2020

Second interview with Jules Goddard

Ron and Ed welcome back Dr. Jules Goddard, author of Uncommon Sense, Common Nonsense: Why some organizations consistently outperform others (co-authored with Tony Eccles). His brilliant observation that Strategy is the rare and precious skill of staying one step ahead of the need to be efficient, continues to inspire us. We will continue to unpack this statement and more.
Oct. 23, 2020

Second interview with Mark Koziel

Ron and Ed are delighted to welcome back Mark Koziel, this time in his new capacity as President and CEO at Allinial Global. Mark is a CPA, CGMA in the U.S. with over 20 years of experience in accounting, management, consulting, and advocacy.
Oct. 16, 2020

Interview with Professor Gary Hamel on his book - Humanocracy

Ron and Ed are honored to be joined this week by one of the foremost management thinkers of our time, Professor Gary Hamel. In Humanocracy, Gary Hamel and his co-author, Michele Zanini make a passionate, data-driven argument for excising bureaucracy and replacing it with something better. Drawing on more than a decade of research and packed with practical examples, Humanocracy lays out a detailed blueprint for creating organizations that are as inspired and ingenious as the human beings inside t...
Oct. 9, 2020

Third (and a half) interview with Rabbi Daniel Lapin

Ron and Ed are honored to interview Rabbi Daniel Lapin for the third (plus) time (our first guest to make an appearance twice). Ron has been a big fan of the Rabbi, listening to his radio show, and reading his books, for over a decade. We will talk about the business wisdom contained in the Hebrew Bible.
Oct. 2, 2020

Second interview with Michael Munger - Is Capitalism Sustainable?

Ron and Ed are thrilled to welcome back to the show Michael Munger. In his most recent book, “Is Capitalism Sustainable?” he explains the benefits, and in fact the necessity, of capitalism in organizing human cooperation at scale, and urges the consideration of some problems inherent in capitalism.
Sept. 25, 2020

Live, well, sorta, from Ignite - Certified Professional Bookkeepers of Canada Conference

Five years ago, Ron and Ed broadcast the show live during the Certified Professional Bookkeepers of Canada Conference (then known as IPBC). This year, the 'Rona cause the conference to go virtual. As a result, Ed and Ron will do their first-ever virtual conference appearance. Join us as we engage in conversation with this auspicious group of brilliant bookkeepers.
Sept. 18, 2020

Interview with John Garrett - What's Your And?

Ron and Ed welcome professional comedian and CPA, John Garrett to the show to talk about John's new book based on his podcast of the same name - What's Your And? John is a catalyst for corporate culture change. He’s on a mission to help teams break down barriers, foster unity, and strengthen bonds.
Sept. 11, 2020

Interview with Margaret Wheatley

“Sane leadership is the unshakeable faith in people’s capacity to be generous, creative and kind. It is the commitment to create the conditions for these capacities to blossom, protected from the external environment. So writes this week's Guest Margaret Wheatley in her 2017 book, Who Do We Choose to Be? Ron and Ed are delighted to welcome Margaret to our show this week. We will explore her work from Leadership and the New Science to her newest work, Warriors for the Human Spirit: A Songline.
Sept. 4, 2020

Interview with Ronald Bailey

Ron and Ed are fired up to welcome Reason Magazine science editor, Ronald Bailey to the show. Ronald is the co-author with Marion Tupy (Episode 304) of the just-released book Ten Global Trends Every Smart Person Should Know (and many others you will find interesting). Bailey is also the author of the book The End of Doom: Environmental Renewal in the Twenty-first Century (July 2015) and Liberation Biology: The Moral and Scientific Case for the Biotech Revolution (Prometheus, 2005), and his work ...
Aug. 28, 2020

Interview with Aaron Harris, Sage CTO

Ron and Ed are pleased to welcome Aaron Harris, Global CTO of Sage. Aaron is responsible for Sage’s technology and product vision. Aaron is hands-on leading investments in AI/ML, blockchain, and other emerging technologies to transform the way people think and work.
Aug. 21, 2020

Strategic Positioning

Is your company distinguished by a set of unique services and capabilities? Do you focus on what you do best and form strategic alliances for the rest? Do you have a clear set of criteria for identifying prospective customers based on your positioning? Do your people have a clear understanding of your positioning strategy? Does your positioning strategy provide differentiated value in the eyes of the customer? Does it allow you to create and capture more value through superior pricing? Inspired ...
Aug. 14, 2020

Interview with Marian Tupy

As many of our fans know, if George Gilder thinks something is brilliant, we are intrigued. During our last interview with him he mentioned Dr. Marian Tupy's work on The Simon Project, an attempt to understand the growth of wealth in terms of the amount of labor it takes to obtain a certain commodity, product, or service. Doing this allows us to examine the real growth that has taken place. Ron and Ed are pleased to welcome the author of The Simon Project to this week's show were will discuss th...
Aug. 7, 2020

Value Pricing 1.0 vs. Value Pricing 2.0

Join Ed and Ron to discuss a question from Byron: I’ve heard you refer to subscription pricing as VP 2.0 on several occasions. I’ve also heard you indicate a shift from pricing the customer to pricing the portfolio. It just strikes me that the more we deliver a similar service, the more that price should be consistent across customers. Maybe that is what you are getting at when you talk about pricing the portfolio on a subscription basis? Maybe there should be a little more consistency knowing t...
July 31, 2020

A More Beautiful Question with Questionologist Warren Berger

Join Ed and Ron as they interview Warren Berger, author of A More Beautiful Question and The Book of Beautiful Questions. Warren defines himself as a questionologist. To him, any question that causes people to shift their thinking is a beautiful one. They steer you in the right direction at critical moments when you’re trying to decide on something; create something; connect with other people; and be a good and effective leader.
July 24, 2020

The COVID-19 Economy: Recovery or Relapse?

Are we getting closer to herd immunity? Will there be an effective COVID-19 vaccine by the end of the year? Will schools reopen? Will there be another expansion of government subsidies? As COVID cases increase, will more states lockdown again? Join Ed and Ron for all these questions and more, on our update on the COVID-19 economy.
July 17, 2020

Celebrating 300 - Ron and Ed are interview by Matt Burgess

Join us as we celebrate the 300th episode of The Soul of Enterprise. Ron and Ed will have the tables turned on them and will be interviewed by Matthew Burgess, a previous Guest on the show. Matthew has promised some fun conversation and insights into the workings of the show. A BIG THANK YOU to YOU, our audience, who has made this all possible.
July 10, 2020

Healing Leadership 2020 - Interview with Howard Hansen

Ed and Ron are thrilled to bring back Howard Hansen, coauthor of the groundbreaking book Healing Leadership - A Survival Guide for the Enlightened Leader. Here is a brief summary of what Healing Leadership is all about: We see leadership as primarily an emotional process, rather than a strategic one. It is about courage and being oneself, rather than strategies and techniques to change someone. It is being the one who says what he or she sees (The emperor has no clothes.) and letting people make...
June 26, 2020

Third Interview with Dr Paul Thomas

In his previous appearances, Dr. Paul has shared his experiences with subscription based pricing and COVID-19. In this episode, we will spend the balance of our time talking about his new book, Startup DPC: How To Start And Grow Your Direct Primary Care Practice. From the Foreword: We all know that our current healthcare system is broken, especially for primary care doctors and their patients. Primary care physicians have to see more and more patients in less and less time in order to keep up wi...
June 19, 2020

Blockchain Update: Interview with Ron Quaranta and Sean Stein Smith

We will know the blockchain has really made it when we stop talking about blockchain. So said Ron Quaranta, founder of the Wall Street Block Chain Alliance, during his last appearance on The Soul of Enterprise. This time Ron joins Sean Stein Smith, professor at Lehman College, to share their insights in to the latest news and use cases of the blockchain. Of course, we'll toss in some conversation about BitCoin since it is the most famous use case.
June 12, 2020

Subscription Pricing at Summit CPA: Jody Grunden

Ed and Ron are pleased to interview Jody Grunden, CEO and Co-Founder of Summit CPA. The firm adopted subscription pricing and we are eager to learn how he grew the firm from $600,000 in revenue in 2004 to $7,000,000 today. You don’t want to miss this episode!
June 5, 2020

The Perennial Gale of Creative Destruction

Evolutionary biologists have proven that the more adapted you are in your existing environment, the less able you are to adapt to environmental changes. We blindly cling to “that is the way we have always done it” in defiance of the evidence that this way is no longer relevant to success. This is the history of business. New ideas, inventions, and business models from the tinkerer in the garage change the world, while rendering obsolete the existing modes of production, infrastructure, and busin...
May 29, 2020

Evasive Entrepreneurs with Adam Thierer

One of the epigraphs in Adam Thierer’s book is an old Chinese saying: “The higher-ups have measures. Those lower down have countermeasures.” Join Ed and Ron for a fascinating look at a new breed of entrepreneurs, Evasive Entrepreneurs, the title of Adam Thierer’s latest book. Evasive entrepreneurs, those innovators who don’t always conform to social or legal norms, are using new technological capabilities to circumvent traditional regulatory systems, or at least to put pressure on public policym...
May 22, 2020

Second Interview with Professor Deirdre McCloskey

We are honored to welcome back Professor Deirdre McCloskey to discuss her work. No other body of work has had such a profound influence on our worldviews, especially with respect to how what she calls the Great Enrichment came about. Her latest scholarly book Bourgeois Equality: How Ideas, Not Capital or Institutions, Enriched the World, was the final volume of the Bourgeois Era trilogy. It argues for an “ideational” explanation of the Great Enrichment of 3,000 percent per person from 1800 to th...
May 15, 2020

Interview with Connor Boyack

Ron and Ed welcome author Connor Boyack to the show. Connor Boyack is president of Libertas Institute, a free-market think tank in Utah. He is the author of over a dozen books on politics, education, and culture, along with hundreds of columns and articles championing individual liberty. He is also president of The Association for Teaching Kids Economics, a national non-profit helping K-8 students learn free-market ideas. A California native and Brigham Young University graduate, Connor currentl...