Episodes
Nov. 22, 2019
Free-Rider Friday, November 2019
In the glorious tradition of afternoon naps and Taco Tuesday, we are fast approaching the last Friday of the month which can only mean one thing…Free-Rider Friday! As many know, our typical show is “topic” driven. We dive dee...
Nov. 15, 2019
The Second Interview with Rory Sutherland
We are excited to welcome back on the show Rory Sutherland, Vice Chairman, Ogilvy in the UK. Rory has delivered several TED talks, along with many others, including our favorite, a Zeitgeist talk he delivered to Google. They ...
Nov. 8, 2019
Live From 2019 Cleveland, Ohio Accounting Show
Join Ed, Ron and special guest Reginald Lee, author of Lies, Damned Lies, and Cost Accounting as well as Strategic Cost Transformation as they discuss the sessions they delivered at the Ohio Society of CPAs' 2019 Cleveland Ac...
Nov. 1, 2019
A Discussion with A Millennial: Tom Hall
We’re excited to speak with Tom Hall, a millennial (we say that tongue-in-cheek) from the UK, studying economics and political science at the University of Bristol, UK. He produced a report on the billable hour and timesheets...
Oct. 25, 2019
Free-Rider Friday, October 2019
In the glorious tradition of afternoon naps and Taco Tuesday, we are fast approaching the last Friday of the month which can only mean one thing…Free-Rider Friday! As many know, our typical show is “topic” driven. We dive dee...
Oct. 18, 2019
Interview with Andy Armanino
Andy Armanino started his career with Arthur Young as an auditor and joined Armanino LLP in 1989 where he built a full-service audit offering before becoming, at 29, the youngest partner in the firm’s history. In 2005, he was...
Oct. 11, 2019
Survivor's Obligation: Interview with Chris Stricklin
Ed and I are honored to have Chris “Elroy” Stricklin back on the show for the third time. We will be discussing his new book, released October 1, 2019, Survivor’s Obligation: Navigating an Intentional Life. Chris Stricklin ej...
Oct. 4, 2019
The Lost Chapter from Implementing Value Pricing
Join Ed and Ron as they discuss the chapter that didn't make it into Ron's book, Implementing Value Pricing: A Radical Business Model for Professional Firms. Topics such as: Is the Salvation Army the most effective organizati...
Sept. 27, 2019
Free-rider Friday - September 2019 - Pacioli, Uber, and 42
In the glorious tradition of afternoon naps and Taco Tuesday, we are fast approaching the last Friday of the month which can only mean one thing…Free Rider Friday As many know, our typical show is “topic” driven. We dive deep...
Sept. 20, 2019
Lawyering Up: Value Pricing Down Under
Ed and Ron are honored to have our three VeraSage colleagues, and Australian lawyers, on the show for the second time: John Chisholm, Matthew Burgess, and David Wells. We will discuss what's happening with Value Pricing in Au...
Sept. 13, 2019
Interview with Accounting Thought Leader Joe Woodard
Join us for our second interview with Accounting Profession Thought Leader Joe Woodard. Joe and his company has adopted a powerful vision: To transform small business through small business advisors. Its purpose is an extensi...
Sept. 6, 2019
Third Interview with George Gilder
We are honored to have the opportunity to interview George Gilder for a third time. Writer, economist, technology advocate, and co-founder of the Discovery Institute, Georges latest book is Life After Google: The Fall of Big ...
Aug. 30, 2019
Free Rider Friday, August 2019
In the glorious tradition of afternoon naps and Taco Tuesday, we are fast approaching the last Friday of the month which can only mean one thing…Free Rider Friday As many know, our typical show is “topic” driven. We dive deep...
Aug. 23, 2019
The Soul of Silicon: George Gilder's Address to the Vatican
In May 1997, George Gilder delivered The Soul of Silicon to the Vatican, at a conference arranged and coordinated by the Acton Institute. Ron, who is a devotee of all of Gilders writings, believes that this is one of the most...
Aug. 16, 2019
Imagine the Audience in Underwear...Not! Public Speaking Skills
American journalist Roscoe Drummond said: “The mind is wonderful thing. It starts working the minute you’re born and never stops until you get up to speak in public.” Is it really true that people fear public speaking more th...
Aug. 9, 2019
Rory - Rider Friday
We are excited to welcome back on the show Rory Sutherland, Vice Chairman, Ogilvy in the UK. Rory has delivered several TED talks, along with many others, including our favorite, a Zeitgeist talk he delivered to Google. They ...
Aug. 2, 2019
On Rory Sutherland's Book - Alchemy
We are excited to welcome back on the show Rory Sutherland, Vice Chairman, Ogilvy in the UK. Rory has delivered several TED talks, along with many others, including our favorite, a Zeitgeist talk he delivered to Google. They ...
July 26, 2019
Free-Rider Friday, July 2019
In the glorious tradition of afternoon naps and Taco Tuesday, we are fast approaching the last Friday of the month which can only mean one thing…Free-Rider Friday! As many know, our typical show is “topic” driven. We dive dee...
July 19, 2019
INFLUXUS RECIPROCI FALSUM
Confused by the title? Don't worry, we'll make Ed explain it all. Just be sure to listen to hear about data dredging and Pearson's correlation coefficient. Trust us, this will be a fun show.
July 12, 2019
The Adaptive Capacity Model
Your firm has a maximum capacity and an optimal capacity, and it is essential to see how that capacity is being allocated.
June 28, 2019
Free-Rider Friday, June 2019
In the glorious tradition of afternoon naps and Taco Tuesday, we are fast approaching the last Friday of the month which can only mean one thing…Free-Rider Friday! As many know, our typical show is “topic” driven. We dive dee...
June 21, 2019
Memorable Mentors: Tom Peters
Well, we tried, but we could not land Tom Peters to be a Guest on The Soul of Enterprise. Instead, we have decided to do the next best thing - a Memorable Mentors episode. Ron and Ed will recap the career and work of the pers...
June 14, 2019
Interview with Chief Pricing Educator Mark Stiving
Ed and Ron are honored to interview fellow Professional Pricing Society colleague, Mark Stiving. Why don't you win deals at higher prices? You don't get paid enough for the value you create. Or do you build products that your...
June 7, 2019
Interview with Justin Lake
Originally recorded with the idea that this would be a Bonus Episode for their Patreon listeners only, Ron and Ed were so enraptured with the conversation with Justin Lake, that they decided to release it as a regular episode...