The buzz: “Videos are more frequently shared on social media as compared to written content.” (Koka Sexton) Whether you are in sales or marketing, it’s time to think outside of the box to reach and encourage prospects to buy ...
The buzz: “Using Instagram in B2B marketing actually isn’t a bad idea” (komarketing.com). If your business is unsure about which social channels to focus on, here's the scoop. “When most B2B marketers think of Instagram, they...
The buzz: “Our emerging workforce is not interested in command-and-control leadership. They don't want to do things because I said so; they want to do things because they want to do them” (Irene Rosenfeld). Businesses are dra...
The buzz: “Technology is reinventing the store and reimagining the customer experience….experts encourage retailers to…shift mindsets to customer behavior” (medium.com). From social showrooming to crowdsourcing, smart curatio...
The buzz: “In the old days, sellers would bring their Rolodex from company to company – now they bring their LinkedIn network” (@RobBois). Top salespeople have mastered social networks to grow revenue potential, exceed quota,...
The buzz: “Modern Corporate Real Estate Management can surely contribute to the transformation of real estate from being a mere ‘cost of doing business’ to a true value generator” (servicefutures.com). Of the $25T in U.S. rea...
The buzz: “If you plan cities for cars and traffic, you get cars and traffic. If you plan for people and places, you get people and places” (Fred Kent). By 2030, 2/3 of humanity will live in urban areas and megacities with 10...
The buzz: “56 cents of every dollar spent in a store is influenced by a consumer’s digital interaction with the product over multiple connected devices.” (deloitte.wsj.com/cmo/2017/01/26/2017-consumer-products-outlook). Consu...
The buzz: “…we are in the middle of this Platform Revolution. The platform facilitates an accessible, scalable and efficient network of users, services, devices and intermediaries … value is created, distributed, discovered a...
The buzz: “No one in the world needs a Rhino horn but a Rhino” (Paul Oxton). Africa’s wildlife threat levels are growing at alarming rates – particularly from the poaching of elephants and rhinos. Traditional conservation met...
The buzz: “There are loads of studies which show that marketers struggle with measuring ROI from social media” (David Moth). If you’re the designated social selling results “bean counter” for your company, the standardization...
The buzz: “Chief sustainability executives the new environmental chiefs…wield extraordinary power” (www.sustainabilitydegrees.com). More employees, consumers and stockholders expect the companies they work for, buy from and i...
The buzz: “We will design products differently if we knew that those products were going to come back to us as manufacturers and we could extract value from them and create new products from them” (Teresa Domenech). The last ...
The buzz: “The qualities that make Twitter seem inane and half-baked are what makes it so powerful” (Jonathan Zittrain). If your business is reviewing social media channels to determine where to focus your people and time, yo...
The buzz: ”…women are starting to gain ground as consumers and workers in a traditionally male-dominated industry, and brands should be taking note (Jose Costa, Huffington Post). Women driving the automotive industry? In 2014...
The buzz: “…there are some job perks that will make millennials consider working for less, by as much as 12 percent” (cnbc.com). Few things impact employee productivity, engagement and well-being as much as compensation. But ...
Truth time: Do you stalk prospects to get into their Facebook newsfeed? Or are you a patient advisor in their buying journey? We continue our discussion about the do’s and don’ts of Social Selling, and how you and your team “...
The buzz: “The strategic and financial importance of Corporate Real Estate is growing” (www.pwc.de) $10+T of the $25T in U.S. real estate assets is owned by non-real estate companies, municipalities, and institutions. Corpora...
The buzz: “Those who have knowledge, don't predict. Those who predict, don't have knowledge.” (Lao Tzu) Given the uncertainty, pace, and unexpected nature of today’s world, there are too many unknowns for us to effectively pr...
The buzz: “The era of diversity as a “check the box” initiative owned by HR is over. CEOs must take ownership and drive accountability among leaders at all levels to close the gap between what is said and actual impact” (Delo...
The buzz: “We’ll never know our full potential unless we push ourselves to find it” (Travis Rice). Career stretch opportunities – temporary work assignments for expertise outside regular job duties – are embraced by companies...
The buzz: “It's easy to forget that for centuries – for millennia – the 'workforce' was all of us” (Peter Diamandis). Businesses today are drawing on multiple talent sources – full-time employees, contingent workers, SOW-base...
The buzz: “Robots have already taken over Wall Street, as hundreds of financial analysts are being replaced with software or robo-advisors” (theconversation.com). Machines are beginning to do the work of Finance professionals...
The buzz: “While upgrading all 160,000 streetlights in Los Angeles with remote monitoring and smart controls will cost about $14 million, the city is saving $8 million per year by switching to more energy-efficient LED bulbs ...