Episodes

June 6, 2012

Multi-Cultural Marketing: Ready to Reach 50 Million Latinos?

Information is still king. But you’ll need a different mantra to capture the ear and the wallets of the vast Latino market. According to JeffreyGroup president Mike Valdés-Fauli, “Culture is king...
May 30, 2012

State of the Device: Consumerization of IT 2012

Have your employees demanded a BYOD (bring your own device) policy yet? If not, the writing is on the wall – or on the tablet. Any day now, they’ll be bringing their iPhones and iPads to work. Is this trend a threat or an opportunity for you? Consultant Steven Romero sees the latter, advising companies to “leverage the consumerization of IT to advance enterprise mobility.” Forrester’s George Lawrie agrees. “74% of the information workers in our survey used two or more devices for work—and 52% us...
May 23, 2012

Subsidiaries: No, Virginia, the World Is Not Flat!

Ready to grow your company into a global brand? Good plan, says Emergent Research’s Steve King. “Almost 75% of global GDP growth over the next 10 years is expected to come from emerging market countries. How can you not participate in that growth? More good news from Vivaldi Partners’ Erich Joachimsthaler. “Today, we run a global business in a hyperlocal fashion. Collaboration between headquarters and subsidiaries is changing profoundly due to...new social technology and collaboration tools. The...
May 16, 2012

College News: Going, going, mobile!

Like their grown-up counterparts, college newspapers are in trouble, says campusmediagroup.wordpress.com. “It’s now conventional wisdom that newspapers are dying, and the only debate left is when, not if...Are you with a college newspaper...? What have you been doing to stay relevant and prevent your eulogy from being written?” SAP VP Dan Mahowald has the answer. “The newspaper is not dead. Higher education revives it by adapting it to the new mobile reality. Here’s proof. Kathy Gates, Universit...
May 14, 2012

SAP Game Changers Radio from SAPPHIRE Now 2012

Through the magic of remote radio production, SAP Radio producer / host Bonnie D. Graham interviewed more two dozen attendees at SAP’s Sapphire Now 2012 for this special edition of “Coffee Break with Game-Changers”. Hear noted influencers plus SAP partners, customers and experts answer the big question: “How is SAP changing the game for your company, clients and/or market?” And see guests posing with the official Game-Changers mug [photos courtesy of Malcolm Kimberlin] at: http://www.facebook.co...
May 9, 2012

Part 2: How Smart Is BI Without A Strategy?

On April 4, we explored whether business intelligence, aka “BI”, is an oxymoron or a way to make companies genuinely smarter. Today our experts take a deeper dive into why even the best technical intelligence isn’t really “smart” without a solid strategy. Jason Rose sees it this way: “Technology is an enabler. Having a strategy sets your roadmap for success.” Brian Sommer takes a mathematical approach. “There are four kinds of BI strategies I see: none, outdated, accidental and purposeful. And, ...
May 2, 2012

Great Customer Service: Is Your Call Center Missing the Obvious?

Put on your consumer hat for a minute. Does your personal favorite customer service horror story end with how easily the offending company could have made your experience a dream, instead of a nightmare? Now put on your business hat. If you’ve heard such a tale of woe about your own company, do you know why? SAP’s Anthony Leaper believes it’s about the people you hire. “Are they emotionally attached to your brand and to the customer impression you want to leave behind?” Author Becky Carroll obse...
April 25, 2012

Mobile Government? Yes! Trends and Realities

We’re spoiled! We’re so accustomed to getting real-time/right-time personal and business information via mobile devices and apps that we now expect similar responsiveness from the public sector. Could game-changing mobility be the answer to speeding-up the so-called slow-turning wheels of government? Yes! And government leaders are poised to make it happen. At the recent Consumer Electronics Show in Las Vegas, Federal CIO Steven VanRoekel named 2012 as “the year of mobile government.” And IDC Go...
April 18, 2012

Sweet and Sour of Investing: Do’s and don’ts of making the deal

Wow! You’ve got an amazing idea for the game-changing new product of the century. But no money to bring it to market. What to do? Start by begging for seed money from your FFF circle (family, friends and fools). If that fails, cast your hopes heavenward for an angel investor with start-up capital. Or, if you’re dreaming big, find a venture capitalist with millions to invest in your potentially high-growth idea. Sound simple? Not so much. Your road ahead is paved with decision trees and gotcha tr...
April 4, 2012

How Smart Is BI Without A Strategy?

Pop quiz: Business intelligence aka “BI”. (A) Alphabet soup? (B) Oxymoron? (C) Secret weapon that instantly makes your company smarter? Answer: C, but it’s not that simple, says analyst Josh Greenbaum. “Business users don’t understand data, and data geeks don’t understand business. BI software has traditionally been among the top forms of shelfware in the enterprise. Most data warehouses are sanitary landfills.” Asuret’s Michael Krigsman adds, “Without a sense of focus and direction, BI and anal...
March 28, 2012

Mobility Goes to the Mall, the Hotel, the Airport…

The mobile world isn’t coming; it’s already here. It’s a fact of business your company has to deal with, and a serious game you’d better play to win. That means getting the right information in the right format to the right people at the right time and place. According to communications researcher Maribel Lopez, “Businesses face a dynamic landscape where both customer and employee demands are changing…There are three market shifts that are driving this change – Mobile, Social and Cloud.” Communi...
March 21, 2012

Love Thy Customer: What have you done for them lately?

“Demanding, vocal, impatient, and always right.” If this describes your customers, are you tempted to just give up and find new ones? Don’t do it, cautions Becky Carroll, author of The Hidden Power of Your Customers. “The popularity of social media and ubiquitous mobile phones have created the perfect storm for customer service - and companies need to get it right or suffer the very public consequences.” How to win this challenge? According to Forrester’s Megan Burns, “Enjoyable experiences are ...
March 14, 2012

Smart Grid: Survival Tactics for Utility Companies

Utilities. We only think about them when we flip a switch and the power doesn’t come on – right? But utilities are businesses that must play to win in a competitive global arena with infrastructure, government, supply, economic and customer challenges. Ovum’s Stuart Ravens warns, “Business and technology pressures are combining to create a virtuous – or vicious – cycle disrupting the utility business model. Utilities are struggling.” Can they survive? The Smart Grid Library’s Christine Hertzog h...
March 7, 2012

Game-Changing Innovation: One Bit at a Time

“Good. Better. Best. Never let it rest, until your good is better and your better is best.” This classic children’s nursery rhyme should be a grown-up mantra for every company today. Either do it better - operate more efficiently and continually innovate to meet market demands - or succumb to rising costs and proactive competitors. But how? SAP’s Peter Russo advises, “Many standard processes can be covered quickly, efficiently and at a much lower cost thanks to pre-configuration and new implemen...
Feb. 29, 2012

21st Century CIO Makeover: The Reveal

Tech leaders with a traditional “CIO” title face increasing pressure to change with the times. Why? According to Asuret’s Michael Krigsman, “In the old days of corporate technology, experts guarded big computer centers and served as the high priests of technology. Few others were allowed inside their precious realm. Today, so-called ‘consumerization of IT’ means every department and function in a business has the potential to be its own IT department.” Vala Afshar at Enterasys adds, “Consumers a...
Feb. 22, 2012

Business Intelligence Goes on The Road

“Show me the money”, the iconic phrase from the 1996 film Jerry Maguire, still resonates in business and pop culture more than 15 years later. But before a company can see the money, they need to demand, “Show me the information.” That’s no easy task because growing your business requires getting the right information, in the right format, to the right people at the right time. Adding to your challenges, the total volume of digital data is expected to double every 18 months. According to Howard ...
Feb. 15, 2012

A Valentine’s Day Post-Mortem: Are you a retailer we love to love?

Valentine’s Day: Love it if you receive “the perfect gift”. Hate it if you don’t know what gift to give or where to find it. If you’re the latter, it’s not all your fault, says Adrian Drury at Ovum: “You may not know what to buy your loved one, but your retailer does.” As a game-changer holiday, Feb. 14 poses a double-edge relationship sword for retailers. Fail to help a consumer express their love, and that consumer will not love your brand. Why is this so difficult? Because of a sea change of ...
Feb. 8, 2012

21st Century Tech Leaders: What’s In A Name?

What’s in a name? Plenty, for today’s ‘CIO’. Given this tech leader’s dynamically evolving role, their “I” stripe could be earned for bravery as an astute Integrator, game-changing Innovator, Infrastructure guru, Intelligence master – or some of each. But perhaps the title itself needs a makeover: ‘CCEO’ for Chief Customer Experience Officer. Alphabet soup aside, who is best suited for this transformed and transformative function? What comes to mind are Superman / Superwoman traits, like a bold,...
Feb. 1, 2012

Subsidiaries: Smart Game-Changer or Global-Size Headache?

Ready to grow your company through global expansion? Smart strategy, according to Emergent Research’s Steve King. “Almost three quarters of global GDP growth over the next 10 years is expected to come from emerging market countries. How can you not participate in that growth? But the road to profitable subsidiaries can be bumpy, cautions SAP’s Mike Morel. “Subsidiaries have been the stepchildren of the corporate world, always a second priority. If corporate organizations can put a strategy in pl...
Jan. 25, 2012

Get the Customer Experience Edge: Ten Ways to Wow ‘Em

Whether you’re a start-up or a seasoned company, you’re facing the hard facts of today’s customer experience: it’s a perpetual-motion target and it’s your new competitive battleground. Given these challenges – plus your tight time and tighter budgets – how can you slide the sensitive customer satisfaction needle in the right direction to motivate your employees and satisfy your executives? Tune in for 10 Quick Wins you can implement now and see benefits in the near-term – really! CRM experts Rez...
Jan. 18, 2012

Avoiding Social Media Blunders: Don’t Let This Happen to Your Company!

According to Jen McClure at Thomson Reuters, “In just a few short years, social media has evolved from being considered a fad, to a disruptive force, to a powerful new set of business tools that are being incorporated into every function of organizations as they strive to become ‘social businesses.’” Yes, social media has changed the voices of customers and the media – whenever they’re happy or not so happy with you – from a whisper to a shout. That means your brand value can soar or stumble at ...
Jan. 11, 2012

Customer Experience Edge: Your New Competition

With social media and smartphones fueling consumers’ expectations and enabling them to impact your brand, the customer experience is now your competitive battleground. Everyone has a customer experience horror story. What’s the buzz about your company? Are you prepared to put customers at the center of your thinking to transform them into your best advocates? Meet Reza Soudagar, Vinay Iyer and Dr. Volker G. Hildebrand, authors of The Customer Experience Edge: Technology and Techniques for Delive...
Jan. 4, 2012

Era of the Entrepreneur: Small Business as Economic Game-Changer

There’s a global financial crisis, and struggling companies are reducing staff, or worse, shuttering doors. If you’re out of a job, you’d be out of your mind to consider starting a business today. Right? Not true, says small business expert Susan Wilson Solovic. “We are entering a new era in which the majority of Americans will either own a small business or work for one....While it may seem counterintuitive, a recessionary climate can actually be an ideal time to start a business.” Need proof? ...
Dec. 28, 2011

A Year-End Special: 2012 Game-Changer Predictions

Your holiday gifts may already be unwrapped, but we’ve got more surprises for you. Ten former guests will predict the exciting game-changer technologies that could transform, disrupt and shake up your business status quo in 2012. Their conversation may spark ideas on better ways to run your company – or start a new one – and move you in amazing new directions. Since our October debut, you’ve heard business leaders, analysts, influencers and authors discuss diverse game-changing trends – Consumer...